Reimagining school stationery
Circle Maker for Helix - Bensenville, IL - Helix is the famous 120-year-old company that invented the ring compass in 1894, the first mass-produced ruler in 1899, the first math set in 1902 and many other patents besides. So what were we to do when Helix’s leaders asked us to continue the tradition? Faced with a dated product portfolio and weak growth, the leadership team at Helix were looking for a new product line to grow revenues. They needed to find new ideas in a century-old category.
Industrial Design / User Experience / Durability Testing / Packaging Design / Sourcing Support
The circle maker has a rotating transparent inner disc - making it easy and safe for children to use.
Available to purchase on Amazon here