SwitchPay

Making the impossible sale possible.

By surfacing alternative payment methods at the price tag, rather than the checkout, we repositioned SwitchPay around the shopper. What was once a merchant add-on became the reason a sale could happen.

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Making the impossible sale possible.

By surfacing alternative payment methods at the price tag, rather than the checkout, we repositioned SwitchPay around the shopper. What was once a merchant add-on became the reason a sale could happen.

Everyday retail goods on the SwitchPay gradient

Christmas came early.

The alternative payment strategy, designed by SuperUltra, matched financing options to the customer using product and store context, while driving better pricing through a competitive network of providers.

One-size-fits-all payment plans don't fit modern buyers.
Lack of transparency around financing leaves shoppers hesitant at checkout.
And too many choices confuse shoppers leading to drop-offs.
When applications get declined, shoppers leave empty-handed and stores lose the sale.
69%
abandon carts
at checkout
38%
convert more
when flexible
50%
choose brands
for flexibility
49%
prefer card
alternatives

What if checking out was easier than filling your cart?

SwitchPay in store: they want it, you have it, can they buy it?

A decision engine.

A rich network of payment providers, distilled into a curated shortlist of alternative payment methods, tailored to each shopper.

Smart matching. Financing options tailored to the product, price and shopper.
Built-in filtering Only viable, pre-approved options are shown. Nothing irrelevant.
One-tap clarity Clear overview of interest, terms, and total cost.
Always visible. Payment options sit right beside the price.
A single point of entry. From price tag to application.

Turning browsers into buyers. Fewer abandoned carts, more completed sales.

Total oversight. Monitor approvals, performance, and drop-offs in one dashboard.

Services provided

Service
design
UX/UI
design
Culture
design
Brand
design
Digital product
design
Platform
Web and mobile
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